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Create an A/B test variant of a website page

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Create an A/B test variant of a website page

with HubSpot · Digital Marketing Management
Works with AI assistants

Use HubSpot: its Pages A/B tests API lets you create an A/B test variant of a website page in a single step (POST /cms/pages/2026-09/site-pages/ab-test/create-variation). HubSpot also has an MCP server, so an AI assistant like Claude or ChatGPT can do it for you. capabilities.work can help you get signed up and connected.

  • Is it possible to A/B test a regular website page, not just a landing page?
  • What do I need to supply to add a test version of a site page?
Say it to your AI assistant
  • Create an A/B variation of website page {contentId} named {variationName}.
  • Set up an A/B test on site page {contentId}.
For your developer

POST /cms/pages/2026-09/site-pages/ab-test/create-variation in Pages A/B tests API. Full spec on APIs.io.

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