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End a landing page A/B test and pick a winner

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End a landing page A/B test and pick a winner

with HubSpot · Digital Marketing Management
Works with AI assistants

Use HubSpot: its Pages A/B tests API lets you end a landing page A/B test and pick a winner in a single step (POST /cms/pages/2026-09/landing-pages/ab-test/end). HubSpot also has an MCP server, so an AI assistant like Claude or ChatGPT can do it for you. capabilities.work can help you get signed up and connected.

  • When my landing page test is done, how do I declare the winning version?
  • Can I stop a running A/B test on a landing page?
Say it to your AI assistant
  • End landing page A/B test {abTestId} and make {winnerId} the winner.
  • Stop the landing page test {abTestId}, keeping landing page variant {winnerId}.
For your developer

POST /cms/pages/2026-09/landing-pages/ab-test/end in Pages A/B tests API. Full spec on APIs.io.

More you can do with HubSpot

Create an A/B test variant of a landing pageRerun a past A/B test on a landing pageCreate an A/B test variant of a website pageEnd a website page A/B test and pick a winnerRerun a past A/B test on a website pageCreate an A/B test variant of a marketing emailDuplicate a marketing emailLook up a marketing email's detailsDelete a marketing emailChange a marketing email's live propertiesFind the other version of an A/B tested emailView the unpublished draft of a marketing email