Build a Variable-Backed Tag
A 3-step recipe with Google Tag Manager. We can help you get access.
Recipe · 3 steps
Build a Variable-Backed Tag
with Google Tag Manager · Digital Marketing Management
Create a workspace, a variable, and a tag that consumes the variable.
- Open a new workspace inside the supplied container.
- Create a variable in the new workspace.
- Create a tag whose parameter references the new variable by name.
What you'll need to have ready
- accessToken: OAuth 2.0 bearer access token for the Tag Manager API.
- containerPath: The container API relative path, e.g. accounts/{accountId}/containers/{containerId}.
- workspaceName: Display name for the new workspace.
- variableName: Display name for the new variable.
- variableType: GTM variable type identifier (e.g. c, jsm, v).
- tagName: Display name for the new tag.
- tagType: GTM tag type identifier (e.g. html, gaawe).
- parameterKey: The tag parameter key that will hold the variable reference.
For your developer
Arazzo workflow google-tag-manager:build-variable-backed-tag, 3 operations: createWorkspace → createVariable → createTag. Specs on APIs.io.