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Build and Publish a Tag End to End

A 5-step recipe with Google Tag Manager. We can help you get access.

Recipe · 5 steps

Build and Publish a Tag End to End

with Google Tag Manager · Digital Marketing Management

Author a trigger and tag in a fresh workspace, then version and publish.

  1. Open a new workspace inside the supplied container.
  2. Create a trigger in the new workspace.
  3. Create a tag that fires on the new trigger.
  4. Freeze the workspace into a container version.
  5. Publish the new container version so it becomes the live version.
What you'll need to have ready
  • accessToken: OAuth 2.0 bearer access token for the Tag Manager API.
  • containerPath: The container API relative path, e.g. accounts/{accountId}/containers/{containerId}.
  • workspaceName: Display name for the new workspace.
  • triggerName: Display name for the new trigger.
  • triggerType: GTM trigger event type (e.g. pageview, click).
  • tagName: Display name for the new tag.
  • tagType: GTM tag type identifier (e.g. html, gaawe).
  • versionName: Display name for the container version that will be published.
For your developer

Arazzo workflow google-tag-manager:build-and-publish-tag, 5 operations: createWorkspace → createTrigger → createTag → createWorkspaceVersion → publishContainerVersion. Specs on APIs.io.

More recipes with Google Tag Manager

Audit Container VersionsBootstrap a Live ContainerGrant a User PermissionInspect the Live Container VersionList and Get a WorkspaceProvision a Tagged ContainerSafely Update a TagSync and Version a WorkspaceWire a Trigger-Fired TagBuild a Variable-Backed Tag